Your website is often the first way that your clients and prospects learn about your brand, so it has to work hard — making a visual impression, loading quickly and helping users find the content they seek — ultimately driving engagement and conversions.
After consulting with your team to define the overall goals, audiences and functionality for the website, we guide the process through site architecture (sitemaps, wireframes, overall content strategy), visual design, copywriting, SEO, web development and hosting. The scope can range from small microsites and landing pages to robust commerce sites — and anywhere in-between.
Our process starts and ends with a team that’s based in Minneapolis (unlike many firms that off-shore development, or even design work). This ensures a cohesive process and a group of experts that are in tune with what your brand and your audience needs. Our web design team works side by side with our in-house web developers, collaborating every step of the way, from initial brainstorms through testing on multiple browsers, phones and tablets. Features and functionality such as responsive design, CSS3 animations, HTML5, CRM integrations, Google Maps integrations and lead generation forms are always considered from user experience, visual and development perspectives.