Woodworker’s JournalShow Description
This consumer publication worked with us to build a content rich and highly visual online presence.
The site achieves this through large images, multiple blogs and integration with their subscription and email marketing systems. The magazine serves its advertisers with robust online ads using Google DoubleClick for Publishers. The site includes both free and gated content, allowing only subscribers to see select articles. Visitors are encouraged to continue to related content through “You May Also Like” links. A Reader’s Project Gallery and comment management tools create a lively community for all interested woodworkers. The online magazine website won first place for Digital Media: Website in the MMPA (Minnesota Magazine & Publishing Association) 2016 awards.