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Windmill Design:Windmill Design Portfolio: Case Studies: Tech Guru
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Windmill Design: Case Studies

Tech Guru
 

BRANDING, LOGO & IDENTITY DESIGN

Tech Guru, a young and rapidly growing IT service company, needed a new logo and branding strategy that would set them apart from the pack. Hinging on the word “guru,” we created a new brand that differentiates them from the harried, hurried “geek” images that saturate this industry. The logo mimics Chinese calligraphy, and all communications pieces use colors drawn from nature, paired with ample use of white space. These peaceful, soothing Zen-inspired visuals communicate the peace of mind to be gained after calling Tech Guru.

Windmill Design: Graphic Design: Tech Guru Branding, Logo, & Identity Design

PRINT DESIGN:

We created a vibrantly colored brochure for use as a leave-behind piece with business clients, as well as a concept-driven series of holiday greeting cards (a nice thank you at the end of the year, and a visual reminder of the brand).

Windmill Design: Graphic Design: Tech Guru Print Design

WEBSITE DESIGN:

A clean, white website with strong branding provides contact information, a menu of services, and client case studies.

Windmill Design: Web Design: Tech Guru Website Design

ICONS, WALLPAPERS, IPHONE GRAPHICS:

How could an IT brand be complete without a full suite of electronic goodies? We designed icons for Tech Guru’s remote support application, custom screen backgrounds that are installed on every new computer, and an iPhone background that’s used on every employee’s phone.

Windmill Design: Graphic Design: Tech Guru Icons, Wallpapers, iPhone Graphics