RECENT WORK:

Insight NeuralMonitoring Website

We worked with Insight NeuralMonitoring, a medical technology company and partner of Medtronic, to develop a website that speaks to three distinct audiences: hospitals, surgeons, and patients. This content-heavy website includes information specifically tailored to each audience, and also links to an online scheduling application for physicians and hospital staff.
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RECENT WORK:

Salon Only Sales Branding & Identity

This beauty salon supplier works with many of the Twin Cities' best salons. Their service was hitting the mark, but their image wasn't speaking to the creative, energetic and fun-loving salon owners that buy their products. We did a total rebrand, using bright yet sophisticated colors, fun messaging and clean graphics to set Salon Only Sales apart from the pastel, hair mannequin-filled imagery that saturates the industry. Distinctive round business cards double as coasters, and include a perforation to allow them to slide into a wallet. The complete package included packaging, trade show materials, advertising and print collateral.
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RECENT WORK:

Solutran Website

SOLUTION #1: When discussing Solutran's goals for their new website, we discovered that they were selling primarily one product to each client—and missing out on important cross-selling opportunities. We addressed this by presenting families of products by industry, and cross-linking to related products throughout the site.

SOLUTION #2: Solutran has a high volume of traffic to their website, but most users were bookmarking the standalone login page, and then never seeing the marketing website again. Our solution? Place the login on the homepage so that bookmarkers would always see fresh content.
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RECENT WORK:

PrintMusic and SongWriter
Quick Reference Guides

We worked directly with Finale's technical writers and marketing department to create full-color guides with clear step-by-step instructions that would get users of these music software products up-and-running quickly. Completely different from the documentation that had shipped with previous releases, these guides will be used as the new standard for the company.
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RECENT WORK:

NP International Website

Nolan Properties International needed a website to promote their richly storied past, their unmistakably solid present, and their future vision. We created a richly visual website that draws from the imagery of building materials, historical photos, current holdings, and (most importantly), original photography of their leadership team.
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RECENT WORK:

Finale 2010: A Trailblazer Guide

This cover for a music notation software how-to guide captures the spirit of adventure. Aimed at creatives who are actively seeking new and powerful ways to do what they do best, this cover stands out from the sea of literal imagery often used in this genre. A corresponding website allows users to buy the book direct from the publisher. SEE MORE »